Scott Deakins Transforms Business With Everfit’s Client Onboarding and On-demand Features
Onboarding clients by hand was proving too time-consuming for Under Par Performance Golf’s Scott Deakins so he took matters into his own hands and started using Everfit’s automation to boost conversions by 82%.
start 30-day free trial-
82%
Increase in free trial conversion rate
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61%
Increase in customer retention rate
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0
Increase in team headcount to manage the firm’s customer base
Under Par Performance Golf offers various services to help players improve their game, including personalized practice plans tailored to golfers’ skill levels, physical fitness programs to help athletes build strength, and coaching through the Everfit platform. The service aims to minimize touchpoints with clients while maximizing impact, generating as much value as possible.
Scott set up the service when he saw the high demand for golf practice programs. He saw that if he could build an effective program, he could attract keen golfers to his platform.
Before Everfit, Under Par’s performance didn’t meet Scott’s expectations. As such, he wanted the platform to improve onboarding and increase customer acquisition and retention.
Fortunately, once he started using Everfit, these objectives became a reality. He began integrating the software’s features to help him thrive, including on-demand workouts, customer surveys, and white-labeling on the enterprise plan.
“We started officially using Everfit in September 2022. Since then, our pipeline has really improved. Our free trial conversion rate has increased by 82% which has had a huge impact on our top line obviously.” |
Seamless onboarding for Enhanced Conversions
Problem: People were signing up for Scott’s free trial, but only a handful were going on to become customers. Scott needed a way to encourage more to subscribe but couldn’t because of problematic onboarding processes.
Using Everfit, Scott improved his company’s onboarding process significantly. The AutoFlow feature automated the process, enabling him to provide clients with a seamless experience while reducing administrative work. AutoFlow was particularly important, something Scotts used to automate a large part of the onboarding process and give his customers a better experience. This feature enabled him to boost his free trial conversion rate and convince more prospects to sign up and become paying customers.
Flexible On-Demand Workouts Boost Client Retention
Problem: Scott found it challenging to retain his existing customers before using Everfit. He didn’t have the tools to send surveys or automated messages to engage clients throughout the week. Consequently, many dropped off, forgot about his services, or found more engaging options.
On-Demand Workouts provided golfers with flexible training options, allowing them to build coaching into their routines when needed. Scott no longer had to disappoint clients with delays or cancellations.
Constant Innovation
Problem: Scott waited six months on a competitor’s platform for updates to enable him to conduct his business how he wanted, but to no avail. His previous vendor didn’t make the changes necessary to support his progress.
Everfit is always innovating, changing how the base software works, and rolling out new features. Scott loved how this enhanced his coaching experience and enabled him to take advantage of new tools.
Top 3 Things Scott Loves Most About Everfit:
- Scalability: Scott found he could use Everfit’s tools to scale Under Par Performance Golf’s growing customer base efficiently. AutoFlow enabled him to construct robust sales pipelines reflecting the value of his services.
- Constant Update: Everfit is always innovating, changing how the base software works, and rolling out new features. Scott loved how this enhanced his coaching experience and enabled him to take advantage of new tools.
- Automation: Tools like AutoFlow enabled Scott to reduce paperwork and do more of what he loves best – coaching.
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